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We are pleased to share that our latest creation,
“SmokYO – Smoky Matcha”,
was featured in the “New Products” section of Nikkei MJ on November 7, 2025.
SmokYO offers a unique matcha experience with a subtle smokiness—
warm and comforting, like watching firewood crackle—balanced with the mellow umami of Japanese matcha.
It is designed as a companion for urban life, to soothe the quiet fatigue of modern days.
For a young brand still in its first year,
this feature is a meaningful milestone and a small signal that tea can once again become part of contemporary culture.
If you come across the newspaper, we would be honored if you could take a look.
Thank you for your continued support as we continue exploring a new era of tea.
WACHA
Hanayo Kato